Pros and Cons of Virtual Staging

Trying to sell a home can often be difficult. Everyone likes something different. The question then becomes, how do you present your home so that a wide variety of potential buyers become interested? Enter the practice of staging a home. This is when you furnish your home to show off its most attractive qualities and properties, making it more appealing to buyers.


Taking the art of staging a step further is the practice of virtual staging. With no actual furniture involved, this is a digital rendering of what a potential home would look like when furnished. Here are some of the benefits and drawbacks with virtual staging:


  •      If your home is empty, it’s easier to showcase its best features
  •      Considerably cheaper than traditional staging
  •      Grabs the attention of buyers who primarily view properties online
  •      Allows the variation of styling in regard to flex rooms, or rooms that can be used for different purposes


  •      If you need to remove items or furniture from photos, this could raise the cost
  •      Buyers can’t see the room as designed in person, sometimes deterring a purchase
  •      Often difficult to configure if the house is occupied, unless you have previous listing photos

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